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Packs containing two Parle-G biscuits are also sold. [11] [12] By 2016, smaller 56.4-gram packs were being sold as eight for one dollar at Indian grocers in the United States. The first TV commercial for Parle-G was made in 1982. The Indian superhero Shaktimaan also endorsed the brand in the 1990s. [12] [13]
It is best known for the biscuit brand Parle-G, [2] [3] which is the best-selling biscuit brand in the world, according to a 2011 Nielsen report. [ 4 ] [ 5 ] [ 6 ] As per Forbes list of India’s 100 richest tycoons, dated OCTOBER 09, 2024, Vijay Chauhan & family is ranked 34th with a net worth of $8.3 Billion.
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Parle may refer to: Places. Vile Parle, a suburb of Mumbai, India; Parle (Chandgad), a village located in the city of Kolhapur; Companies and products: Parle Products, an Indian company Parle-G a brand of biscuits manufactured by Parle Products; Parle Agro, an Indian company that split from Parle Products; Other: Luan Parle (21st century ...
Parle Agro is an offshoot of Parle Products, which was founded in 1929 in British India.It was owned by the Chauhan family of Vile Parle, Mumbai.The original Parle company was split into three separate companies owned by the different factions of the original Chauhan family:
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