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The "Swoosh" logo. The Swoosh is the logo of American sportswear designer and retailer Nike. Today, it has become one of the most recognizable brand logos in the world, and the most valuable, having a worth of $26 billion alone. [1] [2] Bill Bowerman and Phil Knight founded Nike on January 25, 1964, as Blue Ribbon Sports (BRS). [3]
This logo image consists only of simple geometric shapes or text. It does not meet the threshold of originality needed for copyright protection, and is therefore in the public domain . Although it is free of copyright restrictions, this image may still be subject to other restrictions .
The Nike Swoosh logo, And Reebok - Adidas which is featured on every NBA team's jersey. Beginning with the 2017–18 NBA season, Nike Inc. became the uniform and apparel maker for the National Basketball Association (NBA). The Nike swoosh appeared on the front right shoulder of player uniforms for the first time in league history.
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The Lakers white jersey became the team's "Association" jersey (named as such because every NBA team has a white jersey), the gold became the "Icon" jersey, and the purple became the "Statement" jersey that each team has. [2] In addition, Nike has a "City" uniform that pays tribute to each team's local culture and heritage.
[1] Davidson went on to be known as "The Logo Lady". [7] In 1995, Nike removed the word "Nike" from the logo; the Swoosh now stands alone as the brand's logo. [11] Davidson retired in 2000, and now engages in hobbies and volunteer work, including weekly duties at the Ronald McDonald House at Legacy Emanuel Hospital & Health Center in Oregon. [1]
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Abloh removed the signature Nike Swoosh logo that is placed on both the inner and outer section of the outside of the shoe and restitched in the same original place, showing all the stitches. It was originally released in the all white colour but was later re-released in an all volt and all black colour. [8]