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  2. Economic value to the customer - Wikipedia

    en.wikipedia.org/wiki/Economic_value_to_the_customer

    [3] Assign a monetary value for each element. Determine the selling price of the next-best-alternative to the product or service offered. [citation needed] The cumulative monetary value for each element is known as the "total additional value." Add the calculated "total additional value" to the next-best-alternative to determine the EVC.

  3. Price mechanism - Wikipedia

    en.wikipedia.org/wiki/Price_mechanism

    In economics, a price mechanism refers to the way in which price determines the allocation of resources and influences the quantity supplied and the quantity demanded of goods and services. The price mechanism, part of a market system , functions in various ways to match up buyers and sellers: as an incentive, a signal, and a rationing system ...

  4. Pricing strategies - Wikipedia

    en.wikipedia.org/wiki/Pricing_strategies

    If, for example, an item has a marginal cost of $1.00 and a normal selling price is $2.00, the firm selling the item might wish to lower the price to $1.10 if demand has waned. The business would choose this approach because the incremental profit of 10 cents from the transaction is better than no sale at all.

  5. Markup (business) - Wikipedia

    en.wikipedia.org/wiki/Markup_(business)

    Markup (or price spread) is the difference between the selling price of a good or service and its cost.It is often expressed as a percentage over the cost. A markup is added into the total cost incurred by the producer of a good or service in order to cover the costs of doing business and create a profit.

  6. Market structure - Wikipedia

    en.wikipedia.org/wiki/Market_structure

    1. There are many buyers and sellers in the market, and there is no fixed buying and selling relationship between them. 2. The products or services traded in the market are all the same without any difference. 3. There are no barriers to entry and exit from the market. 4. There are no trade secrets. 5. Capital resources and labour are easily ...

  7. Contribution margin - Wikipedia

    en.wikipedia.org/wiki/Contribution_margin

    Contribution margin (CM), or dollar contribution per unit, is the selling price per unit minus the variable cost per unit. "Contribution" represents the portion of sales revenue that is not consumed by variable costs and so contributes to the coverage of fixed costs. This concept is one of the key building blocks of break-even analysis. [1]

  8. Business valuation - Wikipedia

    en.wikipedia.org/wiki/Business_valuation

    The market approach to business valuation is rooted in the economic principle of competition: that in a free market the supply and demand forces will drive the price of business assets to a certain equilibrium. Buyers would not pay more for the business, and the sellers will not accept less, than the price of a comparable business enterprise.

  9. Value added - Wikipedia

    en.wikipedia.org/wiki/Value_added

    Value added is a term in financial economics for calculating the difference between market value of a product or service, and the sum value of its constituents. It is relatively expressed to the supply-demand curve for specific units of sale. [1] It represents a market equilibrium view of production economics and financial analysis.