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Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [ 1 ] [ 2 ] SEO targets unpaid search traffic (usually referred to as " organic " results) rather than direct traffic, referral traffic, social media traffic, or paid traffic .
November 2019) (Learn how and when to remove this message) Website audit is a full analysis of all the factors that affect a website's visibility in search engines . This standard method gives a complete insight into any website, overall traffic , and individual pages.
Wikipedia [c] is a free-content online encyclopedia written and maintained by a community of volunteers, known as Wikipedians, through open collaboration and the wiki software MediaWiki.
Keyword research is a practice search engine optimization (SEO) professionals use to find and analyze search terms that users enter into search engines when looking for products, services, or general information. Keywords are related to search queries.
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Local search engine optimization (local SEO) is similar to (national) SEO in that it is also a process affecting the visibility of a website or a web page in a web search engine's unpaid results (known as its SERP, search engine results page) often referred to as "natural", "organic", or "earned" results. [1]
In web search engines, organic search results are the query results which are calculated strictly algorithmically, and not affected by advertiser payments. They are distinguished from various kinds of sponsored results, whether they are explicit pay per click advertisements, shopping results, or other results where the search engine is paid either for showing the result, or for clicks on the ...
Cloaking is a search engine optimization (SEO) technique in which the content presented to the search engine spider is different from that presented to the user's browser. This is done by delivering content based on the IP addresses or the User-Agent HTTP header of the user requesting the page.
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