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Then viewers would see the whole face, with the black eye implying willingness to fight for what they believed in, whether it was a tough decision or their choice to smoke Tareyton cigarettes. In the example, the old woman's house remained where it was, although the condominium was built alarmingly close to her property.
In 1941, Lorillard moved the Old Gold account to J. Walter Thompson Co., which changed the brand's slogan to "Something new has been added". On TV, in the 1950s, Old Gold was known for its dancing cigarette packages (women wearing white boots and Old Gold packages), which tapped in time to an Old Gold jingle.
All television commercials for cigarettes were banned on 1 August 1965, although commercials for loose tobacco and cigars continued until 1991. [ 52 ] [ 53 ] Non-television advertising campaigns were still allowed in the UK but came under stricter guidelines in 1986, which, in particular, prevented adverts from actually showing a person smoking.
A video tape recorder (VTR) is a tape recorder designed to record and playback video and audio material from magnetic tape. The early VTRs were open-reel devices that record on individual reels of 2-inch-wide (5.08 cm) tape.
In the mid Fifties, the cowboy image was popularized by actor Paul Birch in 3 page magazine ads and TV ads. Using another approach to expand the Marlboro Man market base, Philip Morris felt the prime market was "post adolescent kids who were just beginning to smoke as a way of declaring their independence from their parents". [12]
The balloon was a symbol for the "smoothness" of Lark cigarettes. [12] Lark was also advertised in the 1980s with James Bond style appearances by Timothy Dalton and Roger Moore in Japanese TV commercials. [13] [14] Future Bond Pierce Brosnan also advertised Larks in two commercials that
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A tobacco concession stand, with ads, at Valcartier military base near Quebec City. Free or subsidized branded cigarettes were distributed to troops during World War I. [8] Demand for cigarettes in North America, which had been roughly doubling every five years, began to rise even faster, now approximately tripling during the four years of war.
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