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The company launched a fourth catalog title, Milepost Four, targeting men. The title was sold to another company a few years later. [1] In 1997 the company raised $37.5 million through an IPO. Dennis and Ann Pence retained 75% ownership of the company. By that year 10% of the company's sales were coming from Japan and Canada. [1]
The North Face is an American outdoor recreation products company. The North Face produces outdoor clothing, footwear, and related equipment.Founded in 1968 to supply climbers, [2] the company's logo [3] draws inspiration from Half Dome, a distinct rock formation rising over 8,700 feet (2,700 m) above sea level in Yosemite National Park. [4]
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