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The Dodge Line was a major element of the so-called Reverse Course—a broader shift in the policies of the U.S.-led military occupation of Japan from an initial phase of demilitarizing and democratizing Japan to remilitarizing and economically strengthening Japan in response to rising Cold War tensions in East Asia.
Joseph Morrell Dodge (November 18, 1890 – December 2, 1964) was a chairman of the Detroit Bank, now Comerica.He later served as an economic adviser for postwar economic stabilization programs in Germany and Japan, headed the American delegation to the Austrian Advisory commission, and worked as President Dwight D. Eisenhower's director of the Bureau of the Budget.
Dodge Journeys marketed in Japan are known as Dodge JC, to avoid confusion with Isuzu Journey. JCs were qualified by the Japanese government to be included in Subsidy Scheme for Environmentally Friendly Vehicles.
It is a retailer of new European and North American vehicles and used cars in Japan. As of the year 2002, Yanase had the rights of exclusive retailer of Mercedes-Benz, Volkswagen, Audi, BMW, Volvo, Saab, Cadillac, Chevrolet, Chrysler, Jeep, Dodge and Smart vehicles to Japanese consumers. It is part of the Itochu group.
Manufactured in a three-door hatchback coupé body style in Nagoya, Japan, the 2+2 four-seaters were marketed in the Japanese domestic market as the GTO, and globally as 3000GT. In North America, it was sold both as the Mitsubishi 3000GT (1991–1999) and the Dodge Stealth (1991–1996), a badge engineered , mechanically identical captive import .
[16] The Japanese press touted the Neon as the "Japanese car killer", due to a spiraling Yen due to the Japanese "bubble economy" crash and the lower production cost of the Neon. [17] The Neon also became the first Chrysler small car sold in Japan but despite focused attention, only 994 were sold in Japan between June and December 1996. [18]
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However, in 1991 the Japanese company purchased its partner's interest, and thereafter the manufacture of Chrysler vehicles was on a contractual basis. Chrysler sold its equity stake to Mitsubishi in 1993, and Diamond-Star Motors was renamed Mitsubishi Motors Manufacturing America (MMMA) on July 1, 1995. [ 3 ]