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In general, people use mobile phones for the following uses and gratifications: sociability, entertainment, status, immediate access, instrumentality, mobility, and psychological reassurance. [28] Researchers have also identified that the uses and gratifications for contributing mobile content differ from those for retrieving mobile content. [29]
An upside of the variance measure is that the effects sum to 100%. A downside is that the variance uses squared distances so that large effects are amplified and small effects are shrunk. [5] Another measure is standard deviation, which is the square root of variance. An upside of this measure is that the standard deviation relates to linear ...
Modern Wawasan Nusantara, the Indonesian archipelagic baselines pursuant to article 47, paragraph 9, of the United Nations Convention on the Law of the Sea (UNCLOS). Wawasan Nusantara, or Indonesian Archipelagic Vision, is the national vision of Indonesia towards their people, nation, and territory of the unitary state of the Republic of Indonesia (including its land and sea as well as the air ...
The aesthetic–usability effect describes a paradox that people perceive more aesthetic designs as much more intuitive than those considered to be less aesthetically pleasing. The effect has been observed in several experiments and has significant implications regarding the acceptance, use, and performance of a design.
The overall effect of the price change is that the consumer now chooses the consumption bundle at point C. But the move from A to C can be decomposed into two parts. The substitution effect is the change that would occur if the consumer were required to remain on the original indifference curve; this is the move from A to B. The income effect ...
A blank tetrad diagram. Marshall McLuhan's tetrad of media effects [1] uses a tetrad - a four-part construct - to examine the effects on society of any technology/medium (that is, a means of explaining the social processes underlying the adoption of a technology/medium) by dividing its effects into four categories and displaying them simultaneously.
The social identity model of deindividuation effects (or SIDE model) is a theory developed in social psychology and communication studies. SIDE explains the effects of anonymity and identifiability on group behavior. It has become one of several theories of technology that describe social effects of computer-mediated communication.
Demonstration effects are effects on the behavior of individuals caused by observation of the actions of others and their consequences. The term is particularly used in political science and sociology to describe the fact that developments in one place will often act as a catalyst in another place.