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Nectar is a loyalty card scheme in the United Kingdom run by Nectar 360 Limited, [2] [1] company wholly owned by Sainsbury's.The scheme is the largest in the United Kingdom, and comprises a number of partner companies including Sainsbury's, Esso, Argos and British Airways.
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With the Nitro Card, drivers get 10 cents off a gallon of fuel; as well as "Trail Points" for both gas and in-store purchases, which card holders can redeem for free items or to enter sweepstakes.
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A loyalty program typically involves the operator of a particular program setting up an account for a customer of a business associated with the scheme, and then issue to the customer a loyalty card (variously called rewards card, points card, advantage card, club card, or some other name) which may be a plastic or paper card, visually similar to a credit card, that identifies the cardholder ...
From April 2015, Sainsbury's halved the number of points that customers earned for every pound, to one point per pound. [200] Sainsbury's previously operated Sainsbury's Reward Scheme between 1995 and 2002 where customers used 'Reward Cards' or 'Storecards' to earn and spend points in a similar way, but limited to Sainsbury's businesses. [201 ...
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