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  2. Sports marketing - Wikipedia

    en.wikipedia.org/wiki/Sports_marketing

    One of the oldest examples of the marketing of products through sports is Slazenger's supplying of the official ball of Wimbledon (1902- 2015 [32]).Another international example of marketing products through sport is Adidas’ sponsorship of FIFA, which includes the company supplying the balls used in the World Cup and having its logo on the ...

  3. Category:Sports sponsorships - Wikipedia

    en.wikipedia.org/wiki/Category:Sports_sponsorships

    Main page; Contents; Current events; Random article; About Wikipedia; Contact us; Pages for logged out editors learn more

  4. Skateboarding sponsorship - Wikipedia

    en.wikipedia.org/wiki/Skateboarding_sponsorship

    Flow sponsorship is similar to shop sponsorship in that it generally involves the sponsorship of an individual by a small to medium commercial skateboard company or enterprise. However, flow sponsorship usually involves the provision of free merchandise (no cost to the sponsored individual) but the offer is not traditionally consistent or long ...

  5. International Sports Promotion Society - Wikipedia

    en.wikipedia.org/wiki/International_Sports...

    International Sports Promotion Society (国際スポーツ振興協会, Kokusai Spōtsu Shinkō Kyoukai) (ISPS, also known as ISPS Handa) is a Japanese non-profit organization known for its sponsorship of golf tournaments worldwide, including the PGA Seniors Championship and LPGA Women's Australian Open. ISPS Handa is a member of the Tokyo ...

  6. International Journal of Sports Marketing & Sponsorship

    en.wikipedia.org/wiki/International_journal_of...

    The International Journal of Sports Marketing & Sponsorship is a quarterly peer-reviewed academic journal covering issues related to the marketing of sports that was established in 1999. Since 2004 it has been published by International Marketing Reports.

  7. Sponsor (commercial) - Wikipedia

    en.wikipedia.org/wiki/Sponsor_(commercial)

    Sponsorship of an automotive company (Mercedes-Benz) in equestrian sports. Series sponsor is the highest status of sponsorship. Often the name and the logo of the sponsor is incorporated into the title of the series (NASCAR Cup Series). This status also allows companies to have a decisive voice on the issue of presence among sponsors of other ...

  8. Marketing activation - Wikipedia

    en.wikipedia.org/wiki/Marketing_activation

    Marketing activation techniques are commonly used in sports marketing. They are often associated with a brand sponsoring an athlete or an event in order to boost their brand awareness . It has been said that "with strong marketing activation and creativity, consumers should remember the sponsor's campaign" [ 9 ]

  9. Fundraising - Wikipedia

    en.wikipedia.org/wiki/Fundraising

    A fundraising event (also called a fundraiser) is an event or campaign whose primary purpose is to raise money for a cause, charity or non-profit organization. Fundraisers often benefit charitable, non-profit, religious, or non-governmental organizations, though there are also fundraisers that benefit for-profit companies and individuals.

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