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  2. Performance indicator - Wikipedia

    en.wikipedia.org/wiki/Performance_indicator

    A performance indicator or key performance indicator (KPI) is a type of performance measurement. [1] KPIs evaluate the success of an organization or of a particular activity (such as projects, programs, products and other initiatives) in which it engages. [ 2 ]

  3. Customer profitability - Wikipedia

    en.wikipedia.org/wiki/Customer_profitability

    Customer profitability (CP) is the profit the firm makes from serving a customer or customer group over a specified period of time, specifically the difference between the revenues earned from and the costs associated with the customer relationship in a specified period.

  4. Benchmarking - Wikipedia

    en.wikipedia.org/wiki/Benchmarking

    Target future performance; Communicate; Adjust goal; Implement; Review and recalibrate; The following is an example of a typical benchmarking methodology: Identify problem areas: Because benchmarking can be applied to any business process or function, a range of research techniques may be required.

  5. Balanced scorecard - Wikipedia

    en.wikipedia.org/wiki/Balanced_scorecard

    Examples of the focus of such adaptations include the triple bottom line, [25] decision support, [32] public sector management, [33] and health care management. [34] The performance management elements of the UN's Results Based Management system have strong design and structural similarities to those used in the 3rd Generation Balanced ...

  6. Return on marketing investment - Wikipedia

    en.wikipedia.org/wiki/Return_on_marketing_investment

    Return on marketing investment (ROMI), or marketing return on investment (MROI), is the contribution to profit attributable to marketing (net of marketing spending), divided by the marketing 'invested' or risked. ROMI is not like the other 'return-on-investment' (ROI) metrics because marketing is not the same kind of investment.

  7. Outline of marketing - Wikipedia

    en.wikipedia.org/wiki/Outline_of_marketing

    Marketing activities are costly and represent an investment in a company or brand's long term future. With the increased emphasis on accountability, marketers must consider how they measure marketing's performance and communicate that to stakeholders. Various types of metrics that are in widespread use may be classified as:

  8. Radar chart - Wikipedia

    en.wikipedia.org/wiki/Radar_chart

    A radar chart showing the differences in performance metrics of a sedan, sports car, and pickup truck. Another application of radar charts is the control of quality improvement to display the performance metrics various objects including computer programs, [12] computers, phones, vehicles, and more. Computer programmer often use analytics to ...

  9. Performance measurement - Wikipedia

    en.wikipedia.org/wiki/Performance_measurement

    Performance measurement is the process of collecting, analyzing and/or reporting information regarding the performance of an individual, group, organization, system or component. [dubious – discuss] [1] Definitions of performance measurement tend to be predicated upon an assumption about why the performance is being measured. [2]

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