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Una Brand Desi daru. An article in the medical journal The Lancet estimated that nearly two-thirds of the alcohol consumed in India is country liquor. [citation needed] Globus spirits mentioned that India's country liquor market is about 242 million cases (over 30% of the beverage industry in India) with a growth rate of about 7% per annum. [6]
By 2022 India produced many whiskies both for the local market—the most lucrative market for whisky in the world—and export. Indian single malts comprised 15% of the local market in 2017, increasing to 33% in 2022. In the three years to 2022 sales of Indian malts increased by an annual average of 42%, compared with 7% for imported rivals. [9]
A 750ml bottle of Zoya Special Batch Premium Gin will cost Rs.2200 in Maharashtra. The brand will also be available for global markets at the earliest. [20] ABD has filed draft papers to raise Rs. 2000 crore in IPO in June 2022 and in December 2022, SEBI approved the application. [21] [22]
The steady growth in revenue is accounted for by the periodical increase in retail prices and by increasing alcohol consumption in the state. Hard liquors like whiskey , rum , wine , brandy and vodka account for about 80% of the sales and beer accounts for the remaining 20%.
Indian-made foreign liquor (IMFL) is the official term used by governments, businesses and media in India to refer to all types of liquor manufactured in the country other than indigenous alcoholic beverages such as feni, toddy, arrack and others.
Beer in India (1 C, 7 P) Indian alcoholic drink brands (1 C, 6 P) D. Indian distilled drinks (3 C, 12 P) P. Palm wine (3 P) U. United Spirits brands (12 P) W.
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A significant part of this liquor demand is met by domestic production. However, the market operates under the strict regulatory framework of the government and this has led to corruption, cronyism, exorbitant prices, black-marketing and public health concerns, thereby affecting the liquor quality. [3]
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