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Surveys show that red is the color most associated with courage. [20]: 43 In western countries red is a symbol of martyrs and sacrifice, particularly because of its association with blood. [7] Beginning in the Middle Ages, the Pope and Cardinals of the Roman Catholic Church wore red to symbolize the blood of Christ and the Christian martyrs.
Red was also the color associated with army; Roman soldiers wore red tunics, and officers wore a cloak called a paludamentum which, depending upon the quality of the dye, could be crimson, scarlet or purple. In Roman mythology red is associated with the god of war, Mars. [57]
Red is a primary color across all models of color space. It is the color of blood. It is often associated with love, passion, and lust but also danger and aggression. It is frequently used in relation to Valentine's Day. It can also be used to signify danger or warning but it is also associated with importance.
Common associations connecting colors to a particular emotion may also differ cross-culturally. [12] For instance, one study examined color relationships with emotion with participants in Germany, Mexico, Poland, Russia, and the United States; finding that red was associated with anger and viewed as strong and active. [82]
The colour red was chosen to represent the blood of the workers who died in the struggle against capitalism. [78] All major socialist and communist alliances and organisations—including the First, Second, Third and Fourth Internationals—used red as their official colour. The association between the colour red and communism is particularly ...
Red played an important role in Chinese philosophy. It was believed that the world was composed of five elements: metal, wood, water, fire and earth, and that each had a color. Red was associated with fire. Each emperor chose the color that his fortune-tellers believed would bring the most prosperity and good fortune to his reign.
While red No. 3 has been banned from cosmetics in the U.S. since 1990, the dye – one of nine synthetic dyes approved for use in the U.S. – remains in food products.. However, the FDA has two ...
However, connotative color associations and color symbolism tends to be culture-bound and may also vary across different contexts and circumstances. For example, red has many different connotative and symbolic meanings from exciting, arousing, sensual, romantic, and feminine; to a symbol of good luck; and also acts as a signal of danger.