Search results
Results from the WOW.Com Content Network
Assortment strategies are used by retailers in brick-and-mortar and ecommerce to decide on a daily basis how to allocate inventory to their stores as part of their merchandise planning processes. Such strategies are integral for retailers because they directly affect how their customers interact with their merchandise, and therefore, their brand.
Once the strategic plan is in place, retail managers turn to the more managerial aspects of planning. A retail mix is devised for the purpose of coordinating day-to-day tactical decisions. The retail marketing mix typically consists of six broad decision layers including product decisions, place decisions, promotion, price, personnel and ...
Such merchandise may not be produced anymore, and the new old stock may represent the only market source of a particular item at the present time. ABC analysis (also known as Pareto analysis ) is a method of classifying inventory items based on their contribution to total sales revenue .
[12] [13] Virtual idols can be considered an idol good themselves as they can be bought and sold. [10] An idol can have a tremendous effect on sales of merchandise, an example being David Beckham upon his arrival at Real Madrid in 2003, with an Adidas spokesman stating, "Put Beckham's name on any product and Real Madrid didn't stop selling". [14]
Retail design is a creative and commercial discipline that combines several different areas of expertise together in the design and construction of retail space. Retail design is primarily a specialized practice of architecture and interior design; however, it also incorporates elements of industrial design, graphic design, ergonomics, and advertising.
In-store displays are promotional fixtures in retail stores. Variations of in-store displays include Point-of-Sale Displays, which are located near cash registers to encourage impulse buying; Floor Stickers, or advertisements for products on the aisle of a store; Feature Displays, which can be located at the end of an aisle to draw attention to a product; and Special Racks, or manipulation of ...
Get AOL Mail for FREE! Manage your email like never before with travel, photo & document views. Personalize your inbox with themes & tabs. You've Got Mail!
A boutique is a small store offering a select range of fashionable goods or accessories. The term boutique, in retail and services, appears to be taking on a broader meaning with popular references to retail goods and retail services such as boutique hotels, boutique or craft beers, boutique investments etc. [ 6 ]