Search results
Results from the WOW.Com Content Network
In marketing, a publicity stunt is a planned event designed to attract the public's attention to the event's organizers or their cause. Publicity stunts can be professionally organized, or set up by amateurs. [4] Such events are frequently utilized by advertisers and celebrities, many of whom are athletes and politicians.
Edward Bernays was born in Vienna to a Jewish family. [13] His mother, Anna (1858–1955), was Sigmund Freud's sister, and his father Eli (1860–1921) was the brother of Freud's wife, Martha Bernays; their grandfather, Isaac Bernays (through their father Berman), was the chief rabbi of Hamburg and a relative of the poet Heinrich Heine.
The Crash at Crush was a one-day publicity stunt in the U.S. state of Texas that took place on September 15, 1896, in which two uncrewed locomotives were crashed into each other head-on at high speed. William George Crush, general passenger agent of the Missouri–Kansas–Texas Railroad, conceived the idea in order to demonstrate a staged ...
As a stunt, this is the one that has the capacity to do much more damage – not so much to the outcome in the state and thus the electoral college (a vital 19 votes, which could get the Orange ...
A federal judge this week channeled one of the most famous children’s authors of the last century in telling off ex-Illinois Gov. Rod Blagojevich for his efforts to regain the right to run for ...
The following is a list of public relations, propaganda, and marketing campaigns orchestrated by Edward Bernays (22 November 1891 – 9 March 1995). Bernays is regarded as the pioneer of public relations. His influence radically changed the persuasion tactics used in campaign advertising and political campaigns.
Another of Houdini's most famous publicity stunts was to escape from a nailed and roped packing crate after it had been lowered into water. He first performed the escape in New York's East River on July 7, 1912. Police forbade him from using one of the piers, so he hired a tugboat and invited press on board.
James Sterling Moran (January 1, 1908 – October 18, 1999) was a publicist, actor, and a press agent for film studios, manufacturers, retailers, Washington politicians from the 1930s to the 1980s. In 1989, Time ranked him as "the supreme master of that most singular marketing device--the publicity stunt."