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Kraft Foods Inc. (/ ˈ k r æ f t /) was a multinational confectionery, food and beverage conglomerate. [4] It marketed many brands in more than 170 countries. Twelve of its brands annually earned more than $1 billion worldwide: Cadbury, Jacobs, Kraft, LU, Maxwell House, Milka, Nabisco, Oreo, Oscar Mayer, Philadelphia, Trident, and Tang. [5]
Kraft Foods Group, Inc. was an American food manufacturing and processing conglomerate, [2] split from Kraft Foods Inc. on October 1, 2012, and was headquartered in Chicago, Illinois. It became part of Kraft Heinz on July 2, 2015.
The Kraft caramel business enjoyed a market share greater than 50% at the time of the purchase, while the Kraft-branded marshmallows enjoyed a marketshare greater than 60%. In addition to consumer candy and marshmallows, Favorite Brands also acquired the industrial caramel and marshmallow businesses of Kraft.
Kraft Foods Group is a $19 billion North American food and beverage company whose leading brand portfolio includes Kraft, Oscar Mayer, Philadelphia, Planters, and many others.
This is a list of brands developed, owned, or licensed by Mondelez International (formerly Kraft Foods Inc.). The company's core businesses are snack foods and confectionery. Kraft-branded products are made for some international territories by Mondelez International under license from Kraft Heinz Company since 2012.
This 1970s treat was a long braid of caramel covered in chocolate, thin and very long — proven by the ruler graphic printed on the back of the wrapper. With a name suggested by the decade's fad ...
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Looking to improve margins, Kraft Foods put their confections division, which consisted of the Jet-Puffed Marshmallows brand and Kraft Caramels, along with the Kendallville, Indiana plant, and marshmallow production and packaging equipment from Kraft's Buena Park, California, Garland, Texas, and Canadian plants, up for sale in early 1995.
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