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The other dealerships were not pleased. In 1998 twenty-five Chrysler dealerships in five states threatened to boycott Chrysler Corporation if they did not reduce the number of cars they allocated to Dave Smith Motors. [11] The Federal Trade Commission considered their boycott illegal [12] and the group settled the charges before the boycott began.
Jeep became a stand-alone division when the Eagle brand was retired shortly after Chrysler's merger with Daimler-Benz in 1998, and efforts were made to merge the Chrysler and Jeep brands as one sales unit. [13] Dealers with only the Chrysler franchise did not have a sport utility vehicle (SUV) to sell. Incorporating the Jeep line allowed them ...
Jeep, Chrysler, and Ram all have an oversupply problem, with the three brands having more than 100 days of supply at the end of summer compared to the industry average of 77, according to Cox ...
Chrysler established the Jeep/Eagle division as a "specialty" arm to market products distinctly different from the K-car-based products with the Eagle cars targeting import buyers. [citation needed] Former AMC dealers sold Jeep vehicles and various new Eagle models, as well as Chrysler products, strengthening the automaker's retail distribution ...
Jeep is also a brand of apparel of outdoor lifestyle sold under license. It is reported that there are between 600 and 1,500 such outlets in China, vastly outnumbering the number of Jeep auto dealers in the country. [101] [102] In April 2012 Jeep signed a shirt sponsorship deal worth €35 m (US$45.8 m [103]) with Italian football club Juventus ...
Rather than selling new Renault-derived passenger cars, such as the 1983 Alliance that was built in Kenosha, Wisconsin, Collier continued to sell the stock he already had on the lot and focused his dealership on older AMC cars and Jeep vehicles, as well as used vehicles of other US makes. American Motors was bought by Chrysler in 1987. [5]
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