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In 1988, the catalog was expanded to 32 full-size pages and became the nation's first full-color pet catalog. [2] Cat and horse supplies were added, and the partners shifted the catalog's focus to include regular pet owners. Toys, pet furniture, and accessories were added to the catalog's existing medications. [2]
The company's third CEO, Phil Francis, re-tooled the company by emphasizing employee training and customer service, overhauling operations and systems, redesigning stores for visual appeal, and marketing PETsMART as a one-stop shop for pet products and services. By 2002, the company had fully integrated its in-store, online, and catalog sales.
Jim Carpenter opened the first Wild Birds Unlimited store in 1981 in Indianapolis, Indiana. By 1983, Carpenter started franchising his concept. [citation needed] Wild Birds Unlimited has grown to over 300 stores across the United States and Canada. [1] The company provides the products and services that help people bring birds into their backyards.
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related to: pet bird supplies catalog online store catalog free- 1380 W Lane Ave,, Upper Arlington, OH · Directions · (614) 487-1274
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