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The term typography is also applied to the style, arrangement, and appearance of the letters, numbers, and symbols created by the process. Type design is a closely related craft, sometimes considered part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers.
Type design is performed by a type designer. It is a craft , blending elements of art and science. In the pre-digital era it was primarily learned through apprenticeship and professional training within the industry.
In typography, the Vox-ATypI classification makes it possible to classify typefaces into general classes. Devised by Maximilien Vox in 1954, it was adopted in 1962 by the Association Typographique Internationale (ATypI) and in 1967 as a British Standard, as British Standards Classification of Typefaces (BS 2961:1967), [1] which is a very basic interpretation and adaptation/modification of the ...
"Wallpaper: Font Anatomy". Font.is. Archived from the original on 10 January 2011. Full-size image (1920×1200) giving a more detailed list of typeface elements than in this article. Dean, Paul (2008). eXtreme Type Terminology – Part 1, Part 2, Part 3, Part 4 and Part 5; Devroye, Luc. "Hoefler & Frere-Jones"
Typeface remains the groundwork for design concepts. The hallmark of early modern typography is the sans-serif typeface. "Because of its simplicity, the even weight of its lines, and its nicely balanced proportions, sans serif forms pleasing and easily distinguished word patterns — a most important element in legibility and easy reading."
Metal type read backwards, from right to left, and a key skill of the compositor was their ability to read this backwards text. Before computers were invented, and thus becoming computerized (or digital) typesetting, font sizes were changed by replacing the characters with a different size of type.
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Diagram of a cast metal sort.a face, b body or shank, c point size, 1 shoulder, 2 nick, 3 groove, 4 foot.. In professional typography, [a] the term typeface is not interchangeable with the word font (originally "fount" in British English, and pronounced "font"), because the term font has historically been defined as a given alphabet and its associated characters in a single size.