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The book was listed by Forbes as one of their staff choices for "The Best Books Of 2013". [1] Johnny Davis, writing for The Guardian in 2017, mentioned that the book "has become a set business text", with Sony, Adidas and Boeing "said to refer to it", as the company's revival "has been called the greatest turnaround in corporate history". [5]
The project has grown to cover over 400 stories, with over 4000 images, each of which is a photograph of a hand-built Lego scene. The web project drew international media attention, and has been published as three hardcover books. [1] The first Google computer at Stanford [2]
In 2009, the same publisher produced The LEGO Book, which was sold within a slipcase along with Standing Small: A celebration of 30 years of the LEGO minifigure, a smaller book focused on the minifigure. In 2012, a revised edition was published. Also in 2009, DK also published books on Lego Star Wars and a range of Lego-based sticker books. [139]
The book, 50 years of play is published. Lego South Africa is established. First Lego wind-up engine. 1983: Lego launches the Duplo Baby series. The company grows to 3,700 employees worldwide. Lego signs a deal with McDonald's to deliver 25 million transparent bags of bricks for the Happy Meal. 1984: Lego Castle series is launched.
Today, Lego is a profitable [1] brand offering construction kits and related products and services, including Lego board games, retail stores, video games, films, theme parks, and consultation services. Despite its expansion, the company remains privately held. [2] Lego has had a significant impact on various areas of popular culture.
Lego Harry Potter (stylized as LEGO Harry Potter) is a Lego theme based on the film series of the same name and the eponymous novels by British author J. K. Rowling.It is licensed from Warner Bros. Lego models of important scenes, vehicles and characters were made for the first six films and all of the published books.
By April 2020, Universal Pictures established a five-year deal for exclusive rights for the production of further Lego films with The Lego Group; the four existing Lego films made by Warner Bros. ( The Lego Movie , The Lego Movie 2: The Second Part , The Lego Batman Movie , and The Lego Ninjago Movie ) would stay with that studio.
The dust jacket (sometimes book jacket, dust wrapper or dust cover) of a book is the detachable outer cover, usually made of paper and printed with text and illustrations. This outer cover has folded flaps that hold it to the front and back book covers ; these flaps may also double as bookmarks .
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