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  2. Makeup Artist Laura Geller’s Top 4 Beauty Tips For Women Over 40

    www.aol.com/makeup-artist-laura-geller-top...

    Laura Geller shared makeup tips for women over 40 including her recommendations of primer, baked powder, white eyeliner, and cream highlighter.

  3. Laura Geller Shares ‘Goof-Proof’ Makeup Kit for Women Over 40 ...

    www.aol.com/lifestyle/laura-geller-shares-goof...

    Laura Geller says the Own Your Age makeup kit is a “no-brainer” and ideal for womenover 40.” The bundle-meets-kit debuted on National Mature Women’s Day.

  4. 'Men are no longer shy about exploring and playing with ...

    www.aol.com/lifestyle/men-no-longer-shy...

    However, there is an obvious generation gap: 73% of all men over 51 said they would not consider using makeup, while 37% of all men between 18 to 34 said they would.

  5. Male cosmetics - Wikipedia

    en.wikipedia.org/wiki/Male_cosmetics

    However, men's beauty products were relatively non-existent on the market until the end of the 1990s. [5] Only a few brands were interested in producing men's cosmetics because it was regarded as a niche market. [6] Male cosmetics are not as widely accepted as female cosmetics; only 17% of men think that makeup products are important in daily life.

  6. Cosmetics - Wikipedia

    en.wikipedia.org/wiki/Cosmetics

    Although modern makeup has been traditionally used mainly by women, men also use makeup to enhance their own facial features or cover blemishes and dark circles. The negative stigma of men wearing makeup in countries such as the United States has weakened over the years, with the number of men using makeup increasing in the 21st century. [16]

  7. Foundation (cosmetics) - Wikipedia

    en.wikipedia.org/wiki/Foundation_(cosmetics)

    In the 18th century, Louis XV made it fashionable for men to wear lead-based makeup. [1] Theatrical actors wore heavy white base. [6] In the late 18th and early 19th centuries, Victorian women wore little or no makeup. Queen Victoria abhorred make-up and deemed that it was only appropriate for prostitutes and loose women to wear it. It was only ...

  8. This highly-rated face serum is just $10: 'Totally changed my ...

    www.aol.com/lifestyle/this-highly-rated-face...

    I love that it actually absorbs flawlessly, so you can apply primer and makeup afterward without pilling in the a.m. It also, and most importantly, improves my 40-year-old texture and wrinkles. I ...

  9. Study finds men prefer less makeup - AOL

    www.aol.com/article/2014/05/01/study-finds-men...

    For all you ladies hittin' the town this weekend -- listen up! A study in the UK found that women's perception of beauty could differ from men's - and maybe we've been overdoing it in the makeup ...

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