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Freshpet, on the other hand, sells fresh, refrigerated pet food. The company is best known for its refrigerated rolls of dog food that are sold in branded refrigerators in supermarkets and pet ...
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Freshpet was the first to distribute pet food in the fresh and refrigerated category across North America. After a 2007 crisis of wet and dried dog food tainted by melamine, Freshpet's uncontaminated fresh food products experienced rapid growth in the number of stores carrying them. [14] [15]
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In 1988, Kal Kan Foods changed the name of its dog food to Pedigree, the name Mars used to sell dog food outside the United States. The next year, Mars applied their worldwide branding of Whiskas to their cat food branding. [4] In 1998, Kal Kan was the top-selling dog food brand but was going downhill.
Owners should also be mindful as to the energy level of their puppy; high energy level puppies will require more energy and may need to be fed extra amounts of food, just as lower energy puppies may require less food. The 9 point body condition score has been shown to be an effective method for estimating percent body fat in dogs. [9]