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Communication ethics is a sub-branch of moral philosophy concerning the understanding of manifestations of communicative interaction. [1] Every human interaction involves communication and ethics, whether implicitly or explicitly. Intentional and unintentional ethical dilemmas arise frequently in daily life.
The hypodermic needle model (known as the hypodermic-syringe model, transmission-belt model, or magic bullet theory) is claimed to have been a model of communication in which media consumers were "uniformly controlled by their biologically based 'instincts' and that they react more or less uniformly to whatever 'stimuli' came along".
The two-step flow of communication model hypothesizes that ideas flow from mass media to opinion leaders, and from them to a wider population. It was first introduced by sociologist Paul Lazarsfeld et al. in 1944 [ 4 ] and elaborated by Elihu Katz and Lazarsfeld in 1955 [ 5 ] and subsequent publications. [ 6 ]
The Three Levels of Leadership is a leadership model formulated in 2011 by James Scouller. [1] Designed as a practical tool for developing a person's leadership presence, know-how and skill. It aims to summarize what leaders have to do, not only to bring leadership to their group or organization, but also to develop themselves technically and ...
Shannon–Weaver model of communication [86] The Shannon–Weaver model is another early and influential model of communication. [10] [32] [87] It is a linear transmission model that was published in 1948 and describes communication as the interaction of five basic components: a source, a transmitter, a channel, a receiver, and a destination.
Kenneth Hartley Blanchard (born May 6, 1939) is an American author, business consultant and motivational speaker who has written more than 70 books, most of which were co-authored. His most successful book, The One Minute Manager , has sold more than 15 million copies and been translated into many languages. [ 1 ]
Some common models include 3 phases listed as "daisy model, hierarchy of meaning model, and the LUUUTT model". [24] The LUUUTT is also known as the strange loop model due to its various combinations. Daisy Model. The daisy model is used to describe the characteristics of the parties involved in the coordination.
A model of communication is a simplified presentation that aims to give a basic explanation of the process by highlighting its most fundamental characteristics and components. [16] [8] [17] For example, James Watson and Anne Hill see Lasswell's model as a mere questioning device and not as a full model of communication. [10]