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  2. Communication design - Wikipedia

    en.wikipedia.org/wiki/Communication_design

    Communication design is a mixed discipline between design and information-development concerned with how media communicate with people. A communication design approach is concerned with developing the message and aesthetics in media. It also creates new media channels to ensure the message reaches the target audience.

  3. Convergence culture - Wikipedia

    en.wikipedia.org/wiki/Convergence_Culture

    Smartphones are an example of new media and a convergent device that can be used for not only making phone calls and sending text messages but also used for surfing the internet, watching videos, paying bills, accessing social media, and so on. [6] Social media platforms are forms of new media that create new models of social convergence.

  4. Graphic communication - Wikipedia

    en.wikipedia.org/wiki/Graphic_communication

    Graphic Communications focuses on the technical aspects of producing and distributing items of visual communication. This includes technical aspects associated with the production of tangible items such as books, magazines and packaging, as well as digital items such as e-newsletters, interactive apps, websites, video and virtual reality applications.

  5. Transmedia storytelling - Wikipedia

    en.wikipedia.org/wiki/Transmedia_storytelling

    The study of transmedia storytelling—a concept introduced by Henry Jenkins, author of the seminal book Convergence Culture—is an emerging subject. Because of the nature of new media and different platforms, varying authors have different understandings of it.

  6. Multi-communicating - Wikipedia

    en.wikipedia.org/wiki/Multi-communicating

    Media ecology theory centers on the principles that there is a strong connection between media, technology and communication, and how media and communication processes influence human perception, feeling, understanding and value; usually all three are used when engaged in multiple conversations in a technology-enriched workplace. [17]

  7. Digital first - Wikipedia

    en.wikipedia.org/wiki/Digital_first

    Digital first is a communication theory that publishers should release content into new media channels in preference to old media.The premise behind the theory is that after the advent of Internet, most established media organizations continued to give priority to traditional media. [1]

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    mail.aol.com

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  9. Media richness theory - Wikipedia

    en.wikipedia.org/wiki/Media_richness_theory

    To help explain media richness and its application to new media, media synchronicity theory was proposed. [71] Media richness is also related to adaptive structuration theory and social information processing theory, in which instead of focusing on object physical attributions of the media, shift towards social construction of the media.