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Social influence comprises the ways in which individuals adjust their behavior to meet the demands of a social environment. It takes many forms and can be seen in conformity , socialization , peer pressure , obedience , leadership , persuasion , sales , and marketing .
According to psychologist Bibb Latané, social impact is defined as any influence on individual feelings, thoughts or behavior that is created from the real, implied or imagined presence or actions of others. The application of social impact varies from diffusion of responsibility to social loafing, stage fright or persuasive communication. In ...
Business communication is the act of information being exchanged between two-parties or more for the purpose, functions, goals, or commercial activities of an organization. [1] Communication in business can be internal which is employee-to-superior or peer-to-peer, overall it is organizational communication.
Development communication refers to the use of communication to facilitate social development. [1] Development communication engages stakeholders and policy makers, establishes conducive environments, assesses risks and opportunities and promotes information exchange to create positive social change via sustainable development. [2]
Intercultural communication is a discipline that studies communication across different cultures and social groups, or how culture affects communication.It describes the wide range of communication processes and problems that naturally appear within an organization or social context made up of individuals from different religious, social, ethnic, and educational backgrounds.
Successful communication also depends upon the capacity of the employees to understand the information. This requires providing the employees some basic financial literacy like financial statements, sales, profitability, etc. [9] When selecting a candidate, most employers seek for those who have strong speaking and writing skills.
Professional communication draws on theories from fields as different as rhetoric and science, psychology and philosophy, sociology and linguistics. Much of professional communication theory is a practical blend of traditional communication theory, technical writing, rhetorical theory, adult learning theory, and ethics.
The rise of social media has impacted communication as a whole. In this age of technology, Communication intended to feel so personal can seem impersonal. Social media can significantly affect how interpersonal communication occurs. Several social media platforms aim to enhance our communication by escaping geographical barriers. [2]