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The terms are commonly used to refer to the type of paper tissue, usually sold in boxes, that is designed to facilitate the expulsion of nasal mucus from the nose (nose-blowing) although it may refer to other types of facial tissues such as napkins and wipes.
Kleenex is a brand name for a variety of paper-based products such as facial tissue, bathroom tissue, paper towels and diapers. Kleenex is a registered trademark of ...
Kleenex is a brand name of facial tissue paper. Many versions have been made, including "with lotion, our softest ever!" and "regular". In the 1970s, color psychologist Dr. Cody Sweet represented newly styled Kleenex boxes as a national media spokesperson. [citation needed]
In 1947, Hughes told his aides that he wanted to screen some movies at a film studio near his home. He stayed in the studio's darkened screening room for more than four months, never leaving. He ate only chocolate bars and chicken and drank only milk and was surrounded by dozens of boxes of Kleenex that he continuously stacked and re-arranged ...
The company's product was nationally promoted as a step saver, and its popularity led to the term Hoosier cabinet becoming a generic term for that style of kitchen cabinet—similar to the term kleenex (the facial tissue called Kleenex manufactured by Kimberly-Clark) becoming a generic term for facial tissues. [2]
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The campaign included sneaking into Kleenex commercial shoots, [4] convincing twenty-two universities and colleges to take action such as cancelling contracts, [2] [5] recruiting 500 companies to boycott Kimberly Clark, [6] over 1,000 protests of the company, mobilizing volunteers to put flyers in Kleenex boxes, [7] and more.
A man handing out advertising tissues to passersby in Tokyo. Tissue-pack marketing (ティッシュ配り, Tisshukubari) is a type of guerrilla marketing that attaches advertisements to portable facial tissue packages to move advertising copy directly into consumers' hands.
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