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A fair trade certification is a product certification within the market-based movement of fair trade. The most widely used fair trade certification is FLO International's, the International Fairtrade Certification Mark, used in Europe, Africa, Asia, Australia and New Zealand. Fair Trade Certified Mark is the North American equivalent of the ...
Fair trade products meet standards like these. Despite positive attitudes toward ethical products such as fair trade commodities, consumers often are not willing to pay higher prices for fair trade coffee. The attitude-behavior gap can help explain why ethical and fair trade products take up less than 1% of the market.
An investigation into the limits of Fair Trade as a development tool and the risk of clean-washing, HEI Working Papers, vol. 6, Geneva: Economics Section, Graduate Institute of International Studies, October. Mohan, S. (2010), Fair Trade Without the Froth – a dispassionate economic analysis of 'Fair Trade', London: Institute of Economic Affairs.
There are two types of fairtrade standards for disadvantaged [vague] producers: standards for small farmers' organizations and for hired labor situations. Small farmers' organization standards include requirements for democratic decision making, ensuring that producers have a say in how the fair trade premiums are invested, etc. They also ...
The 'International Fairtrade Certification Mark is an independent Fair trade certification mark used in over 69 countries. It appears on products as an independent guarantee that a product has been produced according to fair trade political standards.
Criticisms of fair trade have been made as a result of independent research, and these are summarized in the fair trade debate. There are also some criticisms of fair trade specific to coffee. Colleen Haight of the Stanford Innovation Review argues that fair trade coffee is merely a way to market the idea of ethical consumerism. [20]
The crops must be grown and harvested in accordance with the fair trade standards set by Fair Trade USA. Some of the supply chains are also monitored by FLOCERT to ensure the integrity of labelled products. Only Fair Trade USA (formerly "TransFair USA") licensees can use the Fair Trade Certified Mark on their products.
The Fair Trade Organization Mark (WFTO Logo) shows that an organization follows the WFTO's 10 Principles of Fair Trade, covering working conditions, transparency, wages, the environment, gender equity and more. The WFTO logo is not a product mark - it is used to brand organisations that are committed to 100% Fair Trade. It sets them apart from ...