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New Balance Athletics, Inc. (NB), best known as simply New Balance, is one of the world's major sports footwear and apparel manufacturers. Based in Boston, Massachusetts , the multinational corporation was founded in 1906 as the New Balance Arch Support Company .
The Auerbach Center is the practice facility for the National Basketball Association (NBA)'s Boston Celtics, located in Boston, Massachusetts.Designed by Elkus Manfredi Architects, in collaboration with Lucinda Loya Interiors, the 160,000-square-foot building [1] is part of a larger mixed-use development being constructed by New Balance at Boston Landing that includes the headquarters of New ...
The TRACK at New Balance is a 455,000 square foot facility housing a track and field stadium located near Boston Landing station in Boston, Massachusetts. Construction began in April 2019 and the facility opened in 2022. [ 2 ]
BOSTON — New Balance is making a play for a better position in the fashion and activewear games with the opening of a 500,000-square-foot facility — complete with an indoor track, research lab ...
Warrior Arena is an ice hockey arena and practice facility in Brighton, Boston, Massachusetts.The arena is part of a larger mixed-use development being constructed by New Balance at Boston Landing that includes the headquarters of New Balance and that will also include shops, a hotel and the practice facility for both the Boston Bruins and a separate one for the Boston Celtics next door (The ...
On August 3, 2015, Berkshire Partners and New Balance Holding, Inc. completed the acquisition of The Rockport Company from the Adidas Group, and combined Rockport with Drydock Footwear, an affiliate of New Balance, to form a new company called The Rockport Group. Drydock brought with it the Aravon, Cobb Hill, and Dunham brands to the new firm.
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Today the area is a middle-class urbanized area occupied largely by a mix of dense residential neighbourhoods and small businesses. It is home to the New Balance headquarters, and the WGBH Educational Foundation, operators of radio and television stations WGBH, WGBH-TV, and WGBX-TV; public broadcasters responsible for a large amount of national programming.
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