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2. Marketing automation - Wikipedia

   en.wikipedia.org/wiki/Marketing_automation

   Marketing Automation assists greatly in areas like Lead Generation, Segmentation, Lead nurturing and lead scoring, Relationship marketing, Cross-sell and upsell, Retention, and Marketing ROI measurement. Effective marketing automation tools leverage data from a separate or integrated CRM to understand customer impact and preferences.

3. Lead management - Wikipedia

   en.wikipedia.org/wiki/Lead_management

   One relevant example of this process is the use of the Internet, online marketing, and Web analytics for high-level lead generation. A consumer generally uses the Internet and makes Internet inquiries for products and services out of a desire for convenience and efficiency of their time. Consequently, they expect a timely, relevant response to ...

4. Conversica - Wikipedia

   en.wikipedia.org/wiki/Conversica

   The AI Conversica uses currently was made to follow up on and filter out low-quality leads. The focus of the company shifted toward this automated lead engagement technology. [citation needed] 2010: The company started commercially selling AVA, the first Automated Virtual Assistant for sales, and the company name was changed to AVA.ai. Early ...

5. Lead generation - Wikipedia

   en.wikipedia.org/wiki/Lead_generation

   Leads may come from various sources or activities, for example, digitally via the Internet, through personal referrals, through telephone calls either by the company or telemarketers, through advertisements, and events. Lead generation is often paired with lead management to move leads through the purchase funnel. This combination of activities ...

6. List of web directories - Wikipedia

   en.wikipedia.org/wiki/List_of_web_directories

   Jasmine Directory - Lists websites by topic and by region, specializing in business websites. Sources – general subject web portal for journalists, freelance writers, editors, authors and researchers; in addition to a search engine it includes a subject-based directory. World Wide Web Virtual Library (VLIB) – oldest directory of the Web.

7. Automated Insights - Wikipedia

   en.wikipedia.org/wiki/Automated_Insights

   Automated Insights is a company that specializes in natural language generation (NLG) technology. Their flagship product, Wordsmith, transforms structured data into written narratives, allowing businesses to automate the creation of reports, articles, and other content.