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In addition to panties and shapewear, Playtex bra brands include: Cross Your Heart; Eighteen-hour bra; Playtex Secrets; Full support; Everyday basics; The company has been producing and marketing the Cross Your Heart bra since 1954 [64] under the slogan that it "lifts and separates," a phrase that is now well known in popular culture. [10]
The Playtex Division of Sara Lee was given the responsibility of introducing "The Wonderbra" style to the United States. Although the model was already being manufactured in Montreal by Canadelle, Playtex executives decided to take a year to redesign the bra for the U.S. market. They scheduled a late 1994 national launch for the bra.
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The modern underwire bra was designed in the 1930s, and gained widespread popularity by the 1950s. As of 2005, underwire bras were the largest and fastest growing segment of the bra market. A bra without an underwire is a softcup bra. Underwire bras are occasionally linked to health conditions including breast pain, mastitis, and
What is underwire and how to find wire-free bras in all sizes. The best wireless bras for support, lift and comfort from Knix, Wacoal, Spanx, Third Love and more. ... Secret Service says goodbye ...
Victoria’s Secret and Pink have slowly but surely been making a comeback, aided by efforts to be more size-inclusive. Case in point, this beloved Pink T-shirt bra that now goes up to a G cup ...
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