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Nielsen, best known for delivering TV ratings, is getting ready for a future when it gauges a lot more than what people are watching on TV. The media-measurement giant plans to launch a new system ...
The most commonly cited Nielsen results are reported in two measurements: ratings points and share, usually reported as: "ratings points/share". There were 119.6 million TV homes in the United States for the 2017–18 TV season (Nielsen's National Television Household Universe, or Households Using Television, HUT). [21]
TV networks have long based their advertising rates on Nielsen’s measure of linear TV audiences, which have slipped as consumers embraced Netflix, Hulu, Amazon Prime and other streaming and on ...
Nielsen’s efforts to introduce new elements to its audience-measurement technology are gaining steam, despite the concerns of executives at some of the TV networks on which it keeps tabs.
This is a list of U.S. weekly (or smallest available unit for time period) television ratings archives from 1948 through 1997. (Primarily Nielsen ratings) . National Nielsen ratings for United States television viewing began in March 1950.
The highest-rated broadcast of all time is the final episode of M*A*S*H in 1983, with 60.2% of all households with television sets in the United States at that time watching the episode. [ 96 ] [ 97 ] Aside from Super Bowls, the most recent broadcast to receive a rating above 40 was the Seinfeld finale in 1998, with a 41.3.
Nielsen has a new proposal for TV networks that have been threatening for months to find other means of measuring their audiences: Stick with the yardstick you already use. The company, which has ...
This table displays the top-rated primetime television series of the 1989–90 season as measured by Nielsen Media Research. [1] Rank Program