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Nielsen, best known for delivering TV ratings, is getting ready for a future when it gauges a lot more than what people are watching on TV. The media-measurement giant plans to launch a new system ...
Headquartered in New York City, it is best known for the Nielsen ratings, an audience measurement system of television viewership that for years has been the deciding factor in canceling or renewing television shows by television networks. As of August 2024, it is the primary part of Nielsen Holdings.
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Nielsen has a new proposal for TV networks that have been threatening for months to find other means of measuring their audiences: Stick with the yardstick you already use. The company, which has ...
This is a list of U.S. weekly (or smallest available unit for time period) television ratings archives from 1948 through 1997. (Primarily Nielsen ratings) . National Nielsen ratings for United States television viewing began in March 1950.
Nielsen’s efforts to introduce new elements to its audience-measurement technology are gaining steam, despite the concerns of executives at some of the TV networks on which it keeps tabs.
The following is the list of most watched television broadcasts in the United States by average viewership, according to Nielsen. Of the 30 most-watched telecasts, 27 are Super Bowls . The Apollo 11 moon landing is generally considered to have been the most watched event in American television history with an estimated viewership of between 125 ...
Nielsen is taking a big step in measuring streaming TV today with the addition of Hulu and YouTube TV to its ratings. Nielsen's President of Product Leadership Megan Clarken said that the company ...