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Every small business has some form of intellectual property associated with it. Intellectual property, or IP, is a valuable company asset. It comes in four types: trademarks, copyrights, patents ...
Intent to show confusion is also relevant; hence, as a general rule the trademark should be used no more than necessary for the legitimate purpose. [5] By the same token, use of a word mark is preferred to a logo, and a word mark in the same style of type as surrounding text is preferred to a word mark in its trademarked distinctive type.
However, when in doubt, err on the side of caution per non-free content policy by assuming that the logo is copyrighted. Note that non-free logos should only be used in the infoboxes of the primary article(s) to which they are affiliated; i.e. a company logo may be used in the article about that company, but not in a separate article about one ...
A copyrighted image should have a tag attached to it: {{Non-free logo}} An example of such an image page would be the Apple Computer logo . Image pages with the {{ Non-free logo }} tag should also contain some additional (often lengthy) explanations known as a "non-free media use rationale" that justify their use on Wikipedia – this ...
A trademark is a word, phrase, or logo that identifies the source of goods or services. [1] Trademark law protects a business' commercial identity or brand by discouraging other businesses from adopting a name or logo that is "confusingly similar" to an existing trademark. The goal is to allow consumers to easily identify the producers of goods ...
The name of a typeface can separately be registered as a trademark (Wortmarke) for a fee, which, like a digital font, also holds much higher copyright protection status than an analogue typeface itself. If a typeface's name is trademarked, no other typeface may bear the same name, including digital clones of the analogue typeface.
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