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On June 28, 2023, Brendan Whitworth gave an interview to CBS, where he highlighted Bud Light's history of supporting the queer community since 1998 and stressed their commitment to continuing to support them. He also stated that Bud Light's parent company, Anheuser-Busch, was planning on tripling Bud Light's budget for the 2023 NFL season ...
The world’s largest brewer may have lost as much as $1.4 billion in sales because of the backlash to its brief partnership with a transgender influencer to promote Bud Light beer.
Nearly nine months after Bud Light was front and center in one of the biggest misfires in advertising history, sales of the beer are still down 30% weekly compared to the same time a year ago.
Anheuser-Busch InBev has put two marketing executives on leave amid conservative backlash over Bud Light's partnership with transgender influencer Dylan Mulvaney. Here's what you need to know.
Bud Light saw stunning sales drops for months after the incident. While demand has since stabilized, the team at beer industry researcher Bump Williams Consulting tells Yahoo Finance that year-to ...
She said Bud Light sent her “possibly the best gift ever” and showed a picture of a blue tallboy can with her face on it. She ended the video with “Love ya! Go team. Whatever team you love ...
Anheuser-Busch InBev’s top marketing executive is speaking out following a monthslong boycott of Bud Light that has cost the brand its title as America’s top-selling beer.
The incident was first reported in The Harvard Crimson, the campus newspaper, the Monday morning after the arrest. [23] Following a write-up by the Associated Press that afternoon, the story spread quickly. Public interest in the arrest grew when newspapers published the photograph showing a handcuffed Gates being escorted away from the front door.