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DC Multiverse is an American action figure toyline from Mattel, later by McFarlane Toys. Primarily consisting of 6-inch figures during Mattel 's run and 7-inch figures during McFarlane Toys production, the line is based on properties owned by DC Comics .
6" Action Figure Toy Line of DC Superheroes. DC Superheroes is a collection of action figures originally produced by Mattel in early 2006. It is divided into three different lines - the Justice League Unlimited toyline, with figures based on the animated Justice League Unlimited series; the S3: Select Sculpt Series, featuring more comic-accurate figures in the 6" scale; and a 12" figure line.
While the Fighting Figures are half the size of the main line. These are double-sized versions of characters previously released as 6" figures. It is a continuation of the Mattel 12" Batman and Mattel 12" DC Superheroes line.
The "DC Comics Super Heroes" logo would replace the Super Powers logo on merchandise when the line died out (especially in 1989 when Toy Biz reused many of the action figure molds for their DC Comics Super Heroes line). Only the toy line carried the "Collection" tag; all other merchandise would have a solo "Super Powers" logo.
DC Universe Classics was an action figure toyline, a sub-line of the DC Universe toy brand manufactured by Mattel. They were 6-inch scale figures based on the fictional characters owned by DC Comics. The entire line was sculpted by the Four Horsemen Studios, and was first available for sale in 2008. The "DC Classics" line ceased to be sold at ...
Secret Wars was a 1984-1985 line of action figures and playsets, launched as a tie-in between Marvel Comics and the Mattel toy company. The line was a reaction to DC Comics' 1984 deal with Kenner Products for the Super Powers Collection. Mattel, concerned about losing the DC account to Kenner, made a similar deal with Marvel.
Mattel has announced a revamp of its Monster High doll collection. The new dolls will include diverse stories and body types. (Photo: Mattel)
Since it was part of the DC Universe re-brand, the packaging was in a form of the DC Universe Classics packaging (including character bios) with animated touches placed on it. Beginning in March 2010, the packing changes to the DC Comics' 75th Anniversary brand. 4-packs have been available at the Mattel Collector site.
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