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However, Bud Light's new partnership with the UFC has garnered more negative attention to the company, specifically from pro-LGBT communities after UFC fighter Sean Strickland, who has expressed disdain for the transgender community, tweeted after the partnership was announced that he was going to "fix" Bud Light and "save the day."
Anheuser-Busch InBev has put two marketing executives on leave amid conservative backlash over Bud Light's partnership with transgender influencer Dylan Mulvaney. Here's what you need to know.
On Saturday, Dylan Mulvaney, a transgender actress, activist and influencer, posted a video to Instagram promoting Bud Light as part of a sponsored partnership with the brand. In the video ...
In April, The 26-year-old transgender woman touted a Bud Light can with her picture on it and said the company sent it to her as she celebrated "day 365 of womanhood."
"The Bud Light story is really astonishing," Tim Calkins said. What started out as a Bud Light beer plug with transgender influencer Dylan Mulvaney back in April has become a tsunami of backlash ...
However, not every Bud Light drinker appreciated the company’s inclusiveness. Right-wing politicians and celebrities, alike, called for a boycott of Anheuser-Busch brands, including Bud Light.
She gained a higher profile on social media platforms after her interview with U.S. president Joe Biden at the White House, during which they spoke about transgender rights. After Bud Light sent a beer can to Mulvaney for an Instagram promotion in 2023, American conservatives led a boycott of the brand.
Anheuser-Busch's chief executive on Friday responded to the backlash against Bud Light's partnership with trans influencer Dylan Mulvaney, saying its intention wasn't to divide Americans.