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In marketing and sales, marketing collateral is a collection of media used to support the sales of a product or service. Historically, the term "collateral" specifically referred to brochures or sell sheets developed as sales support tools. These sales aids are intended to make the sales effort easier and more effective. [1]
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The Print Shop is a desktop publishing software package originally published in 1984 by Broderbund.It was unique in that it provided libraries of clip art and templates through a simple interface to build signs, posters and banners with household dot-matrix printers. [1]
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Leaflets being handed out in New York City (1973). A flyer (or flier) is a form of paper advertisement intended for wide distribution and typically posted or distributed in a public place, handed out to individuals or sent through the mail.
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Boxing Day, the traditionally British holiday recognized the day after Christmas, offers an extension of the festivities. People in countries like Canada, the U.K. and South Africa spend an extra ...
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