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The following outline of Apple Inc. is a topical guide to the products, history, retail stores, corporate acquisitions, and personnel under the purview of the American multinational corporation: Apple Inc. was founded as Apple Computer Company on April 1, 1976, to produce and market Steve Wozniak's Apple I personal computer.
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[201] [202] In 2023, the World Intellectual Property Organization (WIPO)'s Madrid Yearly Review ranked Apple Inc.'s number of marks applications filled under the Madrid System as 10th in the world, with 74 trademarks applications submitted during 2023. [203] Apple was ranked the No. 3 company in the world in the 2024 Fortune 500 list. [204]
Current Apple Inc. logo, introduced in 1998, discontinued in 2000, and re-established in 2014 [1]. Apple Inc., originally Apple Computer, Inc., is a multinational corporation that creates and markets consumer electronics and attendant computer software, and is a digital distributor of media content.
Apple customers gained a reputation for devotion and loyalty early in the company's history. In 1984, BYTE stated that: [12] There are two kinds of people in the world: people who say Apple isn't just a company, it's a cause; and people who say Apple isn't a cause, it's just a company. Both groups are right.
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