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WordPress (WP, or WordPress.org) is a web content management system.It was originally created as a tool to publish blogs but has evolved to support publishing other web content, including more traditional websites, mailing lists, Internet forums, media galleries, membership sites, learning management systems, and online stores.
Companies also use CMSs to store, control, revise, and publish documentation. There are also component content management systems (CCMS), which are CMSs that manage content at a modular level rather than as pages or articles. CCMSs are often used in technical communication, where many publications reuse the same content.
Digital marketing planning is a term used in marketing management. It describes the first stage of forming a digital marketing strategy for the wider digital marketing system. The difference between digital and traditional marketing planning is that it uses digitally based communication tools and technology such as Social, Web, Mobile ...
A web content management system (WCM or WCMS) is a software content management system (CMS) specifically for web content. [1] It provides website authoring, collaboration, and administration tools that help users with little knowledge of web programming languages or markup languages create and manage website content.
Search engine marketing is a way to create and edit a website so that search engines rank it higher than other pages. It should be also focused on keyword marketing or pay-per-click advertising (PPC). The technology enables advertisers to bid on specific keywords or phrases and ensures ads appear with the results of search engines.
Consumer-generated advertising is a relatively new and controversial development, and it has created a new model of marketing communication from businesses to consumers. Among the various forms of advertising on blog, the most controversial are the sponsored posts . [ 52 ]
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