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  2. Arm & Hammer - Wikipedia

    en.wikipedia.org/wiki/Arm_&_Hammer

    In 1972, Arm & Hammer launched an advertising campaign promoting the idea that a box of baking soda in the refrigerator could control odors. [4] The campaign is considered a classic of marketing, leading within a year to more than half of American refrigerators containing a box of baking soda. [5] [6] This claim has often been repeated since then.

  3. Austin Church - Wikipedia

    en.wikipedia.org/wiki/Austin_Church

    Austin Church (January 8, 1799 – August 7, 1879) was an American medical doctor and a pioneer of bicarbonate of soda manufacturing. He was a co-founder of the company that first developed the product in America from chemical compound salts. His company was the first to use the Arm & Hammer trademark to sell the product as a baking soda. He ...

  4. Sodium bicarbonate - Wikipedia

    en.wikipedia.org/wiki/Sodium_bicarbonate

    It is often claimed that baking soda is an effective odor remover [71] [better source needed] and recommended that an open box be kept in the refrigerator to absorb odor. [72] This idea was promoted by the leading U.S. brand of baking soda, Arm & Hammer, in an advertising campaign starting in 1972. [73]

  5. 15 things you can clean with baking soda - AOL

    www.aol.com/news/15-things-clean-baking-soda...

    Cleaning with baking soda can be an easy, eco-friendly way to get a sparkling clean, fresh-smelling home. ... Because baking soda is a pure, natural product that is also a food, it is non-toxic ...

  6. 7 Surprising Uses for Baking Soda - AOL

    www.aol.com/lifestyle/7-surprising-uses-baking...

    Let’s chat baking soda. Chances are you probably have a box chilling in the back of your fridge. But the white stuff, otherwise known as sodium bicarbonate, can do so much more than just absorb ...

  7. Church & Dwight - Wikipedia

    en.wikipedia.org/wiki/Church_&_Dwight

    Their partnership had begun in 1846 with the two founders selling sodium bicarbonate (also known as baking soda) that they refined in Dwight's kitchen. [4] The Arm & Hammer name and logo, which dates back to the 1860s, [5] is often incorrectly claimed to have originated with tycoon Armand Hammer. Hammer was so often asked about the Church ...

  8. People Are Drinking Baking Soda and Water, But Is the Viral ...

    www.aol.com/people-drinking-baking-soda-water...

    Baking soda or sodium bicarbonate, is commonly used in baking to help breads and other baked goods rise, says Melissa Prest, D.C.N., R.D.N., national media spokesperson for the Academy of ...

  9. Wikipedia:Reference desk/Archives/Science/December 2005 ...

    en.wikipedia.org/wiki/Wikipedia:Reference_desk/...

    The laundry detergent used was good old fashioned Arm and Hammer Washing Soda. A 1/2 tablespoon was put in 16 ounces of hot water with no other detergent (water is "soft") to remove an olive oil stain from cotton. A half an hour later, Voila,! No stain. How did it dissolve the stain. Thanks for your help and ny others. --Just Wondering

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