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It retails fashion and lifestyle products and is known for its occasionally provocative ad campaigns. Inspired by street-chic culture and dance music, it is targeted as the more accessible Armani brand. A|X Armani Exchange products are available exclusively in 270 stores in 31 countries and on the brand's website.
Armani is credited with pioneering red-carpet fashion. [11] Armani was the first designer to ban models with a body mass index (BMI) under 18, after model Ana Carolina Reston starved herself to death due to anorexia nervosa. [12] Armani broadcast his collection live on the Internet, the first in the world of haute couture, on 24 January 2007.
The Armani/Madison Avenue flagship features a fashion boutique, a home store, a restaurant, residences, and more.
Armani, who founded the brand in 1975 with his late partner Sergio Galeotti, expects his successors to "search for an essential, modern, elegant and unostentatious style with attention to detail ...
Their main product was fashion watches with a retro look. In 1990, they introduced leather goods under the Fossil brand, and the Relic line of watches. Fossil had its initial public offering in 1993. [1] [6] Zodiac Watches was a Swiss brand that had been operating since 1882 when Fossil acquired it from Genender International in 2001 for $4.7 ...
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