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Known for its line of train sets, Life-Like was known primarily as a "down-market" supplier. Looking to expand into the world of scale model railroading, the company put together a plan to manufacture models with more accurate and fine details as well as an improved motor drive, with a reasonable increase in cost.
Additionally, the increased prevalence of discount stores ravaged the toy train companies' traditional distribution network (i.e. mom-and-pop hobby shops, and hardware and department stores). The discount stores demanded train sets at wholesale prices so low that the profit margins of the traditional manufacturers became unsustainable.
In the 1960s, TYCO changed its focus from train kits to ready-to-run trains sold in hobby shops and added HO-scale electric racing sets, or "slot car" sets. A wide range of slot cars and repair parts, track sections, controllers and accessories were also available. The slot car rage started in 1963. [3]
Athearn also produced trains for the short-lived Cox Models brand of electric train sets in the 1970s. Many of these products were pre-existing items from the Athearn catalog repackaged with Cox branding. [5] Freight cars packaged with train sets sold by Atlas Model Railroad Co. in the 1970s also came from Athearn. [1]
MTH also produced many sets of New York City Subway cars, licensed by the MTA, and two sets of Chicago 'L' cars. Lionel currently holds the MTA license for the NYC Subway cars in O scale while Walthers holds the license in HO scale after acquiring Life-Like. The license transfer is in part due to MTH producing sets covered in graffiti.
[18] [31] With a tractive effort of more than 2,000 pounds-force (8,900 N), the Lilly Belle could pull a train with up to 12 adult passengers. [23] Due to its lack of brakes, the locomotive was set in reverse if it ever needed to stop quickly. [20] [32] In early 1953, a visitor drove the Lilly Belle too fast along a curve, causing it to derail ...
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