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  2. Evangelism marketing - Wikipedia

    en.wikipedia.org/wiki/Evangelism_marketing

    Evangelism marketing applies to any kind of product. Technology evangelism is the evangelism marketing of a tool.; Platform evangelism is the evangelism marketing of the opportunity to create complementary goods for a multi-sided platform, which also involves non-marketing functions such as regulation of the platform's commercial ecosystem to maximize network effects.

  3. Marketing strategy - Wikipedia

    en.wikipedia.org/wiki/Marketing_strategy

    Marketing strategy refers to efforts undertaken by an organization to increase its sales and achieve competitive advantage. [1] In other words, it is the method of advertising a company's products to the public through an established plan through the meticulous planning and organization of ideas, data, and information.

  4. Porter's generic strategies - Wikipedia

    en.wikipedia.org/wiki/Porter's_generic_strategies

    Michael Porter's generic strategies describe how a company can pursue competitive advantage across its chosen market scope. There are three generic strategies: lower cost, product differentiation, or focus. The focus strategy has two variants, cost focus and differentiation focus, so it is possible to see the concept in terms of four distinct ...

  5. The United Methodist Church Split, Explained - AOL

    www.aol.com/news/united-methodist-church-split...

    The provision may have been written broadly enough to allow more liberal congregations to leave the UMC because “self-avowed practicing homosexuals” could not officially be ordained or married ...

  6. Public relations of the Church of Jesus Christ of Latter-day ...

    en.wikipedia.org/wiki/Public_relations_of_the...

    The first church-wide standardized plan for teaching church principles to potential proselytes was created in 1953 and named "A Systematic Program for Teaching the Gospel". It was built on the foundation of LeGrand Richards's A Marvelous Work and a Wonder and Richard L. Anderson's organized set of discussions for the church. In 1961, this ...

  7. Marketing plan - Wikipedia

    en.wikipedia.org/wiki/Marketing_plan

    The marketing plan also helps layout the necessary budget and resources needed to achieve the goals stated in the marketing plan. It is able to show what the company is intended to accomplish within the budget and also makes it possible for company executives to assess potential return on the investment of marketing dollars.

  8. Strategic partnership - Wikipedia

    en.wikipedia.org/wiki/Strategic_partnership

    A strategic partnership will usually fall short of a legal partnership entity, agency, or corporate affiliate relationship. Strategic partnerships can take on various forms from shake hand agreements, contractual cooperation's all the way to equity alliances, either the formation of a joint venture or cross-holdings in each other.

  9. Marketing co-operation - Wikipedia

    en.wikipedia.org/wiki/Marketing_co-operation

    A marketing co-operation or marketing cooperation is a partnership of at least two companies on the value chain level of marketing with the objective to tap the full potential of a market by bundling specific competences or resources. Other terms for marketing co-operation are marketing alliance, marketing partnership, co-marketing, and cross ...