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On June 18, 2018, YouTube rebranded the service as YouTube Premium. The price of the service also changed from US$9.99 to US$11.99 per month for new subscribers. The existing pricing, as well as bundling of YouTube Premium with Google Play Music, was grandfathered in some countries for those who subscribed prior to the rebranding. Alongside the ...
[312] [313] These revenues accounted for approximately 20 million subscribers combined between YouTube Premium and YouTube Music subscriptions, and 2 million subscribers to YouTube TV. [314] YouTube had $29.2 billion ads revenue in 2022, up by $398 million from the prior year. [315] In Q2 2024, ad revenue rose to $8.66 billion, up 13% on Q1. [316]
The service's benefits continued to be available as part of the existing YouTube Premium service and to Google Play Music All Access subscribers. The YouTube Music subscription was priced in line with its competitors at US$9.99 per-month; the price of YouTube Premium was concurrently increased to $11.99 for new subscribers. [5] [6]
Merged into Google Play Music [100] and subsequently into YouTube Music: 21 October 2014: Ubuntu One Music: Discontinued [101] 2 April 2014: Zune Pass: Succeeded by Xbox Music Pass and subsequently by Groove Music Pass [102] 15 October 2012: Mflow: Succeeded by Bloom.fm: 1 January 2012: Thumbplay: Acquired by iHeartRadio [103] 1 March 2011: Rdio
Title screen of YouTube Originals. YouTube Premium, formerly known as YouTube Red, is a subscription service that provides advertising-free streaming of all videos hosted by YouTube, offline play and background playback of videos on mobile devices, access to advertising-free music streaming through YouTube Music, and access to "YouTube Original" series and films.
Google Play Music was a music and podcast streaming service and an online music locker operated by Google as part of its Google Play line of services. The service was announced on May 10, 2011; after a six-month, invitation-only beta period, it was publicly launched on November 16, 2011, and shut down in December 2020.
Service Parent Launch Country of origin Subscribers Content Areas served Ref. Netflix: Netflix, Inc. January 16, 2007 [a] United States 282.7 million Netflix Originals, Studio Ghibli, [b] Studio 100, WildBrain, Wow Unlimited Media, Mattel, Hasbro, Lionsgate Studios, Bento Box Entertainment, MarVista Entertainment, Chicken Soup for the Soul Entertainment, STX Entertainment, Skydance Media ...
It was rebranded again in May 2018 to "YouTube Premium", and its availability expanded across countries. [165] Google's other music streaming service Play Music was merged with YouTube Music in May 2020, as the latter is a more recognized brand.