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  2. Expected utility hypothesis - Wikipedia

    en.wikipedia.org/wiki/Expected_utility_hypothesis

    Nicolaus Bernoulli described the St. Petersburg paradox (involving infinite expected values) in 1713, prompting two Swiss mathematicians to develop expected utility theory as a solution. Bernoulli's paper was the first formalization of marginal utility, which has broad application in economics in addition to expected utility theory. He used ...

  3. St. Petersburg paradox - Wikipedia

    en.wikipedia.org/wiki/St._Petersburg_paradox

    The classical resolution of the paradox involved the explicit introduction of a utility function, an expected utility hypothesis, and the presumption of diminishing marginal utility of money. According to Daniel Bernoulli: The determination of the value of an item must not be based on the price, but rather on the utility it yields ...

  4. Cardinal utility - Wikipedia

    en.wikipedia.org/wiki/Cardinal_utility

    Bernoulli's imaginary logarithmic utility function and Gabriel Cramer's U = W 1/2 function were conceived at the time not for a theory of demand but to solve the St. Petersburg's game. Bernoulli assumed that "a poor man generally obtains more utility than a rich man from an equal gain" [ 3 ] an approach that is more profound than the simple ...

  5. Utility - Wikipedia

    en.wikipedia.org/wiki/Utility

    Expected utility theory deals with the analysis of choices among risky projects with multiple (possibly multidimensional) outcomes. The St. Petersburg paradox was first proposed by Nicholas Bernoulli in 1713 and solved by Daniel Bernoulli in 1738, although the Swiss mathematician Gabriel Cramer proposed taking the expectation of a square-root ...

  6. Ars Conjectandi - Wikipedia

    en.wikipedia.org/wiki/Ars_Conjectandi

    Bernoulli normalizes the expected value by assuming that p i are the probabilities of all the disjoint outcomes of the value, hence implying that p 0 + p 1 + ... + p n = 1. Another key theory developed in this part is the probability of achieving at least a certain number of successes from a number of binary events, today named Bernoulli trials ...

  7. Von Neumann–Morgenstern utility theorem - Wikipedia

    en.wikipedia.org/wiki/Von_Neumann–Morgenstern...

    In 1738, Daniel Bernoulli published a treatise [7] in which he posits that rational behavior can be described as maximizing the expectation of a function u, which in particular need not be monetary-valued, thus accounting for risk aversion. This is the expected utility hypothesis. As stated, the hypothesis may appear to be a bold claim.

  8. Decision theory - Wikipedia

    en.wikipedia.org/wiki/Decision_theory

    In the 18th century, Daniel Bernoulli introduced the concept of "expected utility" in the context of gambling, which was later formalized by John von Neumann and Oskar Morgenstern in the 1940s. Their work on Game Theory and Expected Utility Theory helped establish a rational basis for decision-making under uncertainty.

  9. Ergodicity economics - Wikipedia

    en.wikipedia.org/wiki/Ergodicity_economics

    For instance, expected-utility theory was proposed in 1738 by Daniel Bernoulli [3] as a way of modeling behavior which is inconsistent with expected-value maximization. In 1956, John Kelly devised the Kelly criterion by optimizing the use of available information, and Leo Breiman later noted that this is equivalent to optimizing time-average ...