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Gifts in kind, also referred to as in-kind donations, is a kind of charitable giving in which, instead of giving money to buy needed goods and services, the goods and services themselves are given. Gifts in kind are distinguished from gifts of cash or stock. Some types of gifts in kind are appropriate, but others are not. [1]
An in-kind contribution is a non-cash contribution of goods or a service. Those are either offered free or at less than usual charge for them. [2] Similarly, when a person or entity pays for services on the committee’s behalf, the payment is also considered as an in-kind contribution.
Good360 has distributed more than $14 billion in donated goods around the world. As a result of the COVID-19 pandemic, Good360 helped distribute over $175 million in donations to its network of nonprofits to help impacted communities across the country. [3]
In philanthropic giving, foundations and corporations often give money to non-profit entities in the form of a matching gift. [2] Corporate matches often take the form of employee matching gifts, which means that if an employee donates to a nonprofit, the employee's corporation will donate money to the same nonprofit according to a predetermined match ratio (usually 1:1).
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In 2009 FTC has greatly expanded its program in Malawi. Using in-kind donations from Nuskin, Inc, 50,000 orphans and pre-school children, mostly in rural areas, receive a fortified porridge, VitaMeal. Feed the Children has received an $8.5 million grant from the USAID as part of a five-year, $20 million project for orphans and vulnerable children.
A rare gold coin was donated to a Salvation Army Red Kettle in Washington, Pennsylvania, by an anonymous good Samaritan after the donor dropped it inside amid holiday foot traffic.
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related to: what is an in kind donation program for nonprofit