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Health communication is the study and practice of communicating promotional health information, such as in public health campaigns, health education, and between doctor and patient. [1] The purpose of disseminating health information is to influence personal health choices by improving health literacy.
Behavior change communication, or BCC, is an approach to behavior change focused on communication. It is also known as social and behavior change communication, or SBCC. The assumptions is that through communication of some kind, individuals and communities can somehow be persuaded to behave in ways that will make their lives safer and healthier.
SBCC by health practitioner SBCC on the Development-Entertainment spectrum.. Social and behavior change communication (SBCC), often also only "BCC" or "Communication for Development (C4D)" is an interactive process of any intervention with individuals, group or community (as integrated with an overall program) to develop communication strategies to promote positive behaviors which are ...
The Journal of Communication in Healthcare: Strategies, Media, and Engagement in Global Health is a quarterly peer-reviewed healthcare journal covering the field of health communication across the intersecting fields of healthcare, public health, global health, and medicine.
Distribution and sale of insecticide-treated mosquito nets is a common, cost-effective anti-malaria public health intervention; however, barriers to use exist including cost, household and family organization, access to resources, and social and behavioral determinants which have not only been shown to affect malaria prevalence rates but also ...
The World Health Organization describes mental health as "a state of well-being in which the individual realizes his or her own abilities, can cope with the normal stresses of life, can work productively and fruitfully, and is able to make a contribution to his or her community". [32] Mental health is not just the absence of mental illness. [33]
Health Communication is a peer-reviewed academic journal covering health communication. It was established in 1989 and is published eight times per year by Taylor & Francis . The editor-in-chief is Teresa L. Thompson ( University of Dayton ).
Interpersonal communication research addresses at least six categories of inquiry: 1) how humans adjust and adapt their verbal communication and nonverbal communication during face-to-face communication; 2) how messages are produced; 3) how uncertainty influences behavior and information-management strategies; 4) deceptive communication; 5 ...