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Waldorf Astoria Hotels & Resorts, formerly The Waldorf-Astoria Collection, [2] is a luxury hotel and resort brand of Hilton Worldwide.It is positioned as the flagship brand within Hilton's portfolio, being used on hotels which offer the highest standards of facilities and service.
In late 2010, Hilton announced a name change of the Hilton Hotels brand to Hilton Hotels & Resorts along with a new logo design, as part of a rebranding effort for the flagship brand. [8] Today, Hilton Hotels & Resorts is Hilton's flagship brand and one of the largest hotel brands in the world. [9] The brand is targeted at both business and ...
This category is for articles about hotels which bear the Hilton brand. Articles about the parent corporation, Hilton Worldwide , should be placed into Category:Hilton Worldwide . Pages in category "Hilton Hotels & Resorts hotels"
Hilton Hotels Corporation later created the Conrad Hotels brand in honor of Hilton. [49] Hilton Honors (formerly Hilton HHonors), the company's guest loyalty program, was initiated in 1987. [50] In 1994, the Honors surpassed competing hotel loyalty programs by offering members both hotel credit points and airline credit miles. [51] [52]
Curio Collection is a soft brand, meaning its hotels are supported by Hilton, but retain their own individual branding. [3] [4] Hilton selects independent hotels and resorts to be part of the Curio Collection. [3] [5] The brand was launched in June 2014, [4] and was Hilton's first "collection" brand. [1]
It is located on the Old Rhine River, featuring 173 guestrooms and providing all of the brand's signature features. [4] The Hilton Garden Inn brand plans to open properties in Albania, Argentina, Armenia, Busselton, Croatia, Faroe Islands, Hong Kong, Saudi Arabia, Thailand, Turkey, India, Kenya, Ireland, and additional locations throughout the ...
Canopy by Hilton, or Canopy, is a hotel brand by Hilton, announced in October 2014 with the first property opening in Iceland in July 2016, and two in the United States in early 2018. Canopy is Hilton's twelfth brand. [ 1 ]