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  2. Daytime television in the United States - Wikipedia

    en.wikipedia.org/wiki/Daytime_television_in_the...

    (A broader definition of the daypart includes the designated "early morning," "early access" and "prime access" dayparts as well as weekends, encompassing programs aired between 6:00 a.m. and 8:00 p.m. ET/PT; under the alternate definition, daytime programming ends one hour early outside of the Eastern and Pacific Time Zones due to regional ...

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  4. Dayparting - Wikipedia

    en.wikipedia.org/wiki/Dayparting

    Prime time is the highest-profile television daypart, from 7:00 or 8:00 p.m. to 10:00 or 11:00 p.m., depending on the network and time zone. The highest rated programs on television often air during prime time, and almost all scripted programming (except soap operas, game shows, and more recently, sketch comedy shows) air during the prime time ...

  5. Daytime television - Wikipedia

    en.wikipedia.org/wiki/Daytime_television

    United States Television dayparting; daytime television in red.. Daytime is a block of television programming taking place during the late-morning and afternoon on weekdays. . Daytime programming is typically scheduled to air between the hours of 9:00 a.m. and 5:00 p.m., following the early morning daypart typically dedicated to morning shows and preceding the evening dayparts that eventually ...

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    Amazon will be hosting a second Prime Day-like event next month, the first time the company is holding such an event twice in a year, "to kick off the holiday shopping season early." Student Loan...

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  9. Fringe time - Wikipedia

    en.wikipedia.org/wiki/Fringe_time

    Fringe time is widely used in television to denote the evening television hours that precede and follow the prime time. [1] [2] [3] The television hours that precede the prime time is called early fringe, which is usually between 4 p.m. to 7:30 p.m. Late fringe is the television hours that follow the prime time, which is usually between 11 p.m. to 1 a.m. [4] [5]