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  2. Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Customer_relationship...

    The firm heavily invests in screening potential cardholders. Once proper clients are identified, the firm retains 97% of its profitable customers. They implement CRM by marketing the right products to the right customers. The firm's customers' card usage is 52% above the industry norm, and the average expenditure is 30% more per transaction.

  3. eCRM - Wikipedia

    en.wikipedia.org/wiki/ECRM

    Several CRM software packages exist that can help companies in deploying CRM activities. Besides choosing one of these packages, companies can also choose to design and build their own solutions. In order to implement CRM in an effective way, one needs to consider the following factors: Create a customer-focused culture in the organization.

  4. Sales force management system - Wikipedia

    en.wikipedia.org/wiki/Sales_force_management_system

    Salesforce management systems (also sales force automation systems (SFA)) are information systems used in customer relationship management (CRM) marketing and management that help automate some sales and sales force management functions. They are often combined with a marketing information system, in which case they are often called CRM systems.

  5. Microsoft Dynamics 365 - Wikipedia

    en.wikipedia.org/wiki/Microsoft_Dynamics_365

    Microsoft Dynamics 365 is an integrated suite of enterprise resource planning (ERP) and customer relationship management (CRM) applications offered by Microsoft. [1] Combines various functions such as sales, customer service, field service, operations, finance, marketing, and project service automation into a single platform.

  6. Consumer relationship system - Wikipedia

    en.wikipedia.org/wiki/Consumer_relationship_system

    Consumer relationship systems (CRS) are specialized customer relationship management (CRM) software applications that are used to handle a company's dealings with its customers. [1] Current consumer relationship systems integrate the software with telephone and call recording systems as well as with corporate systems for input and reporting ...

  7. Enterprise application integration - Wikipedia

    en.wikipedia.org/wiki/Enterprise_application...

    This section describes common design patterns for implementing EAI, including integration, access and lifetime patterns. These are abstract patterns and can be implemented in many different ways. There are many other patterns commonly used in the industry, ranging from high-level abstract design patterns to highly specific implementation ...

  8. SAP CRM - Wikipedia

    en.wikipedia.org/wiki/SAP_CRM

    The SAP CRM applications were initially integrated on-premises customer relationship management software manufactured by SAP SE which targeted business software requirements for marketing, sales and service for midsize and large organizations in all industries and sectors. The first SAP CRM release 2.0 has been made generally available in ...

  9. List of embedded CRM systems - Wikipedia

    en.wikipedia.org/wiki/List_of_embedded_CRM_systems

    Embedded customer relationship management software is built-in to an ERP software and can usually not be used as stand-alone CRM software like Salesforce.com. It has the following characteristics: functionalities in marketing, sales and service are integral part of the order-to-cash process within an ERP solution

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